Beer is … agriculture. Beer is … socializing. Beer is … culture. Beer is … moderation. The list is endless! We want to share some of our favourite “beer is” stories – particularly the ones that speak to the tremendous impact beer has on our economy.

Beer is … jobs.  Domestic brewers directly employ almost 13,000 Canadians. But through the brewing value chain, from the Prairie barley grower to the bartender serving a cold pint in your neighbourhood pub, beer sales generate jobs for a lot of people.  More…